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Although I asked many questions and did on-line research before deciding to go ahead with surgery, I was utterly unprepared for the seriousness of some of the complications I suffered which, it must be said, are relatively common.  What should I have done to be better prepared?  How could I have been more thorough with my research?

I backtracked my steps and reviewed the websites I had used to help me learn more about pancreatic laparoscopy or distal pancreatectomy.   Some examples of pages I used are:

1)   eHealth Forum – This site, and other similar forums, give you a good sample of individual experiences.  Although you do learn about the types of possible complications and some specific treatments, it is difficult to get an idea of the probability, seriousness and most likely outcome of the possible complications.  

2)   Georgetown University – I found this site, and other university and hospital web pages, very helpful since the information is well organized and very structured.  At the same time, although there was a thorough list of possible complications, neither the probability nor the seriousness or the consequences, were specified.  

3)   Annals of Surgery – I have listed this website to represent the large number of medical papers available online.  I found this to be a good source of statistics regarding types of surgeries performed, types of complications and likely outcomes.  However, the intended audience for these papers is doctors and researchers, which makes it difficult for the average person to follow.

I had used all these different resources and then tried to piece all the bits of data together to make an informed decision.  I know that undergoing surgery was the right decision – there seems to be a general consensus regarding the importance of removing any pancreatic tumor, whether benign or malignant – but I had not managed to piece the information together to prepare me for what happened as a result of it.  Is there a website that could have helped me further?

While pondering this question, I stumbled upon PatientsLikeMe.  This company, (5) co-founded in 2004 by three MIT engineers (brothers Benjamin and James Heywood and longtime friend Jeff Cole).  It has been recognized in Fast Company’s 2010 50 Most Innovative Companies in the World and again featured as a new MIT Technology Review 50 Company in 2012,  only two of the many awards and mentions PatienstLikeMe has received since its inception.

It covers over 500 chronic conditions from depression and epilepsy to ALS and MS.    It does not cover the type of issue I was researching (i.e. surgery of a benign pancreatic tumor) since it is not a chronic condition but I wanted to test the concept.  What can you do in this website?

1)   Members report their personal experiences over time both from a qualitative and quantitative perspective.  For example, you can log your condition, when it developed, current and past symptoms and their evolution, medicines used (including amount and cost) and many other useful bits of info.  This allows for somebody with a similar condition and evolution to directly learn from another person’s experience over time and even contact him / her to exchange ideas. 

2)   Users are also asked to numerically describe the severity of their symptoms, along with the benefits and side-effects from the medicines they are taking.  This allows the website to build ‘statistics’ on symptoms, medicines and any other relevant piece of information.  This information is displayed in a very friendly, usable and easy to understand manner. 

As an example of the power of this information gathering process, PatientsLikeMe has published a patient driven study – based on data contributed by 596 patients it refuts a previous paper suggesting that lithium could help people with amyotrophic lateral sclerosis (also known as Lou Gehrig’s disease).  The findings, published online in the journal 'Nature Biotechnology', highlight how social networking could play a role in clinical trials and enable patients to explore medical questions most relevant to them.  Jamie Heywood the PatientsLikeMe Co-Founder Stated, “While not a replacement for the gold standard double bind clinical trial, the platform can provide supplementary data to support effective decision-making in medicine and discovery.  Patients win when reliable data is made available sooner.”  Many in the scientific community, such as Lee Hartwell (Nobel Prize in 'Physiology or Medicine' 2001), have praised this initiative and believe “the approach has tremendous potential.”

Just as impressive is the fact that the founders, as part of this study and using the wealth of information shared by the site’s members, have built models that predict disease progression in individuals with certain characteristics, incorporating variables like age, gender, disease severity and time since diagnosis.  Although this is still being debated, the company defends that these models allow researchers to predict the course of an individual’s disease more accurately than the standard prognostic tools.  “We can predict when a patient will die 16 months ahead of time, compared to the typical doctor report of ‘you have two to five years to live’”, stated Heywood.

Obviously, PatientsLikeMe is only possible because of user commitment to the site, which is likely to be highest among chronic patients who, over time, need to develop into expert patients to best manage their condition.  It will be difficult to motivate ‘transitory patients’ (i.e. those that, after a few months of convalescence, will make a full recovery) to become as involved in data gathering and analysis but, at the same time, it would be just as helpful and relevant.  

 
 
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‘What’s had the most impact in the mobile industry?’  This is the question posed by Pankaj Shroff (Product Strategy  Director at Tellabs) at Tellabs Blog that was then echoed by Ewan MacLeod’s on Mobile Industry Review. 

Pankaj poses the question and gives a few options: 

1)   Merging mobile phones with PDAs, creating e-mail on the go.

2)   Mobile web browsing

3)   Integrating cameras and video into devices

4)   The convergence of social media and mobile

5)   The rise of the app store

Out of those options, Ewan sees a clear winner:  Mobile e-mail (or, as he calls it, instant e-mail).  He is probably right in that mobile e-mail was the first ‘break-through’ application that made many of us addicted to our handsets, initially, our BlackBerries.  I also agree when he states: “The legions of corporate types all addicted to instant email conditioned the marketplace for next generation ‘connected’ services like Facebook, Facebook Chat, Gmail, Google Chat, Android, BlackBerry Messenger and so on.”

Having said that, and now speaking purely from personal experience, I would say that mobile e-mail made me – and many of my colleagues – addicted to the BlackBerry because it allowed us to get work done away from our desks.  Whenever you saw me on my BB, I would, invariably, be working.   It was extremely useful but it did not change ‘my life’, it changed ‘an aspect of my life’.

Now, mobile web browsing – proper mobile web browsing of the type the iPhone and iPad provide – has changed my life.  I use my iPhone/iPad for everything, at home and on the go.  I may be working (although I still do that mostly with my ‘work BB’) but, most likely, I am just checking news, listening to a podcast, watching a YouTube video or thinking about what to wear tonight after checking the weather app (I would rather check the app than raising my head during my commute to take a look around!).  That is, living my life.  I just cannot imagine how I would live without it!

In fact, there is another option that, together with web browsing, makes an even bigger difference for users that could be added to Pankaj’s list – the merging of GPS with on-line services.  This includes anything from simple Google maps with local services search (often a life-saver!) to locating your friends in real time. 

So, all in all, from what I see around me, although mobile e-mail was, arguably, the first key mobile application, it was good mobile web browsing (enhanced with GPS) that, I believe, changed the lives of many, in more than one way!    

 
 
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Happy Social Media Day!  Although this is only the Second Annual Social Media Day, it is now a big celebration in many cities around the US, Europe and the World, including San Francisco, NYC, London, Paris, Tokyo...  Mashable has been a major promoter of this celebration around the globe.  Their cooperation with NYC deserves special mention:  Mashable jointly announced with Mayor Michael Bloomberg and Chief Digital Officer Rachel Sterne the proclamation of June 30th as social Media Day. 

It is also today that Twitter announces it has now surpassed 200 million tweets per day.  This is very respectable number in itself but it is even more impressive if we take into account that it surpassed 50 million tweets per day less than a year-and-a-half ago and that, only two years ago, users just sent 10 million tweets per day.  This is the kind of growth that explains the relevance of Social Media Day.

In addition, also today is the day women in Saudi Arabia have decided to remind us of their plea  to be allowed to drive (Saudi Arabia is the only country that does not allow women drivers).  They have done this by launching ads and messages via Facebook requesting Subaru to withdraw its products from the Saudi market.  Subaru heavily targets women buyers across the world by, among other things, sponsoring women-centric events, which seems at odds with selling cars in the only country where women are not allowed to drive.  It is Social Media, particularly Facebook but also other channels, that is helping these women publicize their struggle and, hopefully achieve their goal! 

And, finally, today the White House announces Obama's first Town Hall to be held over Twitter on July 6th.  The president will answer questions about the economy and jobs during a live webcast.  Questions can be submitted via the askobama.twitter.com website or by using the hashtag #AskObama.  And it is not only Obama who is using Twitter for this purpose.  For instance, Republican presidential candidates also plan on debating via Twitter on July 20th, using 140TownHall.com as platform.   

Regardless what you do or where you are, you can hardly escape social media's embrace.  Enjoy the celebrations!